What is a Content Strategy?

A content strategy outlines how you plan to create, publish, and manage content on your website. It is essential for ensuring that your content aligns with your business goals and meets the needs of your audience.

Key Components of a Content Strategy

• Audience Research: Understand your target audience to create relevant content.
• Content Calendar: Plan your content in advance to maintain consistency.
• Performance Metrics: Track the performance of your content to make data-driven decisions.

Having a solid content strategy can significantly improve your website's effectiveness.